I get excited about pretty things, my favourite people, and good picky bits.
A Nancy Meyers kitchen. An East Coast beach house. A National Trust garden in September. M&S picky bits on a proper blanket. A tablescape that took forty minutes to arrange and thirty seconds to completely wreck when everyone sits down. A meal deal, eaten on damp grass, next to someone you love.
I want to share the beauty in the things I see. I want to get excited about pretty plates and laugh until I'm crying. I want to sit under dappled trees and on warm sand and in the lushest, dampest, most perfect spot of Somerset grass I can find. I want to feel alive. I want to feel present.
I want you to come with me.
“Nothing beats the joy of a picnic. The anticipation. The preparing. Knowing that this — this ordinary afternoon — could be the one you look back on in years to come.”
The world is beautiful. It moves through four extraordinary seasons every year and I want to be part of all of them — photographing it, writing about it, gathering people into it. Surrounded by people I love, or strangers who are, in that fleeting moment, gifting me their time.
I want a life well lived — full of beautiful things and memories that inspire me and that I can share with my children. And I want to bring something into people's lives that makes them feel the same.
IF YOUR BRAND BELONGS IN THIS WORLD
I work with a small number of brands each year, food and drink producers, lifestyle makers, beautiful things, beautiful places. Brands with a real story, made with care, that genuinely belong on a picnic blanket or a well-loved table.
I photograph. I write. I travel. I gather people around beautiful things and I share what I find with anyone who will listen.
WHAT WE COULD DO TOGETHER
Product features & collaborations — your product, in my world, photographed beautifully and written about honestly.
Location & event partnerships — I attend, I photograph, I bring my audience into experiences worth having.
Outdoor lifestyle photography — your product shot in real light, in real places, on an actual blanket. The kind of photography that makes people stop scrolling.
If this feels like your world too — drop me a line. Tell me what you make, where you're going, or what you're dreaming up.
The best things start with a conversation. hello@gemmaduck.com
With love,
Gemma xx
Work With Me
— THE PIKNIC CLUB BOX —
Four times a year — one for each season — a carefully curated box of extraordinary things lands on your doorstep. Not a subscription box stuffed with samples. A considered, edited, seasonal Piknic Club moment. The things you'd actually use on a blanket in a Somerset field. The food, the drink, the small beautiful object, the recipe card, the Duchess note about the season. Items chosen with obsessive care. All telling the same seasonal story.
The summer box launches August 2026 — deliberately small, deliberately limited, deliberately extraordinary.
For brands: A small number of brand partnership spots are available in each seasonal box — your product in the hands of exactly the right audience, curated by Britain's Duchess of Picnics, with photography and content included. This is not a goody bag. This is a considered editorial placement in a physical object people will keep.
Brand partnership enquiries for the Summer 2026 box: hello@gemmaduck.com — spaces are limited and filling.
Want to be first to know when the box launches? Join the waitlist.
Recent Partners